This Privacy Policy describes how Vitalium collects, uses and shares personal information when you visit our online store, place an order or contact us.

Personal Information We Collect

When you use our store, we may collect:

• Contact information, including your name, email address, telephone number, billing address and delivery address.
• Order information, including purchased products, payment status and order history.
• Device information, including your IP address, browser type, device type, time zone and interactions with our store.
• Information you provide when contacting customer support.

Payment details are securely processed by Shopify and the selected payment provider. Vitalium does not receive or store complete payment card details.

How We Use Personal Information

We use personal information to:

• process payments and fulfil orders;
• arrange shipping and delivery;
• provide order confirmations and customer support;
• detect and prevent fraud or misuse;
• comply with legal, tax and accounting requirements;
• improve the security and operation of our store; and
• send marketing communications when consent has been provided.

Legal Basis

Where the General Data Protection Regulation applies, we process personal information based on:

• the performance of a contract;
• compliance with legal obligations;
• our legitimate interests in operating and securing our store; or
• consent, particularly for marketing and non-essential cookies.

Consent may be withdrawn at any time.

Sharing Personal Information

We may share personal information with service providers where necessary to operate our store, including:

• Shopify;
• payment providers;
• shipping and delivery providers;
• fulfilment providers;
• IT and customer-support providers; and
• authorities or professional advisers where legally required.

Shopify provides the platform used to operate our store. More information is available in the Shopify Privacy Policy.

International Data Transfers

Shopify and other service providers may process personal information outside the European Economic Area. Where required, recognised legal safeguards are used to protect such transfers.

Cookies

Our store uses necessary cookies for functions such as security, navigation, the shopping cart and checkout.

Analytics, advertising and other non-essential cookies are used only after consent has been provided where legally required. Cookie preferences can be changed through the cookie banner or cookie-preference settings available on the store.

Data Retention

Personal information is retained only for as long as necessary to provide our services and comply with legal obligations.

Order, invoice and accounting information may be retained for the legally required retention period. Other information is deleted or anonymised when it is no longer required.

Your Rights

Depending on applicable law, you may have the right to:

• access your personal information;
• request correction or deletion;
• restrict or object to processing;
• receive certain information in a portable format;
• withdraw previously provided consent; and
• lodge a complaint with the responsible data-protection authority.

Privacy requests can be submitted through the contact page on our store.

Security

Appropriate technical and organisational measures are used to protect personal information against loss, misuse, unauthorised access, alteration and disclosure.

Changes

Vitalium may update this Privacy Policy to reflect changes to its services, practices or legal obligations. The current version will remain available on this page.

Contact

For questions about this Privacy Policy or the processing of personal information, please contact Vitalium through the contact page on our store.